On Tuesday supermarket giant Tesco advertised the 64GB version of the iPad 3 (aka The New iPad). It would normally cost £559 but the error saw the device advertised for just £50 on the mobile version of the Tesco’s website.
When the error was spotted by Tesco’s IT department the links were quickly removed and amended. No payments had been taken.
This comes hot on the trail of Argos who made a similar pricing error with the Nokia Lumia 800; reducing it from £449.99 to just £119.99 in December and January. Argos actually took payment for the Nokia WP7 smartphone, and customers received emails confirming their orders; then a few hours later they got a further email saying that it was a pricing error and everybody got a refund.