Giffgaff launched a massive “Giffgaff goodies” prize giveaway last week. The competition is set to run for six weeks and there are £20,000 worth of prizes up for grabs. Prizes include £1,500 worth of high street vouchers and thousands of smaller prizes that were all suggested by the Giffgaff community.
The idea to run a competition like this originated in the core Giffgaff principles of mutuality and not spending money on advertising so that customers get better value. In this way, users enter the competition by helping out Giffgaff in some way and, in return, are rewarded with prizes. Secondly, by getting their members to help out in marketing, Giffgaff make massive savings that they, in turn, pass back to their users.
The first weekly challenge is really simple to enter. All members need to do is get someone to order a free Giffgaff SIM card from them and they will automatically get entered into that round. The person who orders the SIM gets £5 free credit and if they win this week’s challenge they’ll get £1,500 of Currys vouchers or one of several other prizes.
If you’re already a Giffgaff customer, get involved today. The first challenge closes at midnight tonight but the giveaway is running until 24 August 2011 so you can easily sign up to Giffgaff and get a chance to win big!